We exist to advocate for, facilitate and celebrate Human Excellence And Flourishing.

Launched in 2017, the mission stems from the passion of the founder, Steven Parker


We work for all the human race; currently this includes workplaces, religious groups, youth, disadvantaged, and schools.


Our end game for individuals is that they achieve greater and more authentic performance excellence.


A conjunction word because working with individuals is not enough - groups also have a need. Neither a focus on performance excellence - the whole person affects the whole person.


Our end game for organisations is that they flourish as a result of their people flourishing. 

Current expressions of our work

Individual, partnership and team coaching with the Clifton StrengthFinder

Student leadership programmes using the great outdoors, Clifton StrengthFinder and 8 Great Habits

Public StrengthFinder workshops

Development StrengthFinder workshops (coming soon)

Our staff

Steve Parker

Director and coach for HEAF, 2017-present

Bringing the learning, experience and passion of the previous 20 years together with upskilling in the Clifton StrengthFinder and 7 Habits of Highly Effective People.

Steve is an accredited coach with Strength Network South Pacific http://www.strengthsnetwork.or...

Youth Pastor, 2011-2016.

Working long term with youth highlights how important patience, ongoing support, and quality programming is in seeing individuals grow into wholeness. It also highlights that despite all these, you can't win every battle (!). 

Operations Manager/senior staff, 2007-2011.

It was here I learnt that the needs of clients are generally easier to meet than the needs of staff. For organisations to really flourish, leaders/managers must strive to be a “seedbox organisation” for their people. This 'servant leadership’ approach is what makes possible the greatest rewards in staff culture, engagement and performance.

Outdoor instructor, 2002-present

Working with groups short term provides excellent opportunity to improve personal leadership skills  observing what does and doesn’t work. Time and time again the basics of good leadership have been reinforced; the importance of good relationship, clear direction, group boundaries, achievable but challenging goals, etc, etc.

Outdoor Education Qualifications awards include: NZOIA Rock 1, Cave 1, Sea Kayak 1, Bush 2, Alpine 1 (currently on hold), Pre Hospital Emergency Care, Project Adventure Debriefing and Facilitation Skills.

"A leader's role is to raise people's aspirations for what they can become and to release their energies so they will try to get there."

David R Gergen

"Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing it is stupid."

Albert Einstein

"Each person's greatest room for growth is in the areas of his or her greatest strength."

Donald Clifton

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